Dead Center

Dead Center is a new campaign in Left 4 Dead 2. Not much is known about it, except that it is the first campaign, takes place in a mall, and that the survivors escape in a muscle car.

Trivia

 * The campaign poster is the only Left 4 Dead 2 poster that features close combat weapons in it.
 * In the campaign poster, Coach has a Machete, while Ellis has a Chainsaw, Nick has an Axe, while Rochelle holding both a Katana and Chainsaw, dual wielding melee weapons, which is not possible in-game.
 * In the campaign poster, Ellis' left hand is not fully drawn. But, still, some may think that his left hand is behind Nick or in his pocket(perhaps, to take a pipe-bomb or pills), making it possible for Nick's hand to make it look like it does not exist further than the sleeve.
 * The tagline is likely a reference to the constant price-cuts employed by major chain stores to attract customers.
 * Also, like Dark Carnival, the tagline had been suggested on internet forums several times before reveal.
 * This campaign might be related to the survival horror video game Dead Rising, or movie Dawn of the Dead, both which takes place in shopping malls.
 * Judging from the poster, this may be the second and last daylight campaign in Left 4 Dead 2 although technically it is the first daylight level as this is the first campaign and The Parish is the last campaign. It is also ironic, the fact that this campaign was revealed last with Hard Rain, although it is the first campaign in Left 4 Dead 2.
 * This campaign precedes the Dark Carnival campaign as in the beginning of Dark Carnival Nick can be heard thanking Ellis for getting them out of the mall. It's achievement also goes first in the achievement list, followed by Dark Carnival, Swamp Fever, Hard Rain and The Parish achievements.